Founder & Creative | Sarah Murphy
About Sarah
I believe the right story, told well, can sell anything.
For the last 20+ years, I’ve been building brands and businesses, my own and my clients’, using a mix of high-quality video, social media, and strategic marketing. I’ve built multiple successful businesses from the ground up, coached small business owners to grow and thrive, and mastered the art of connecting with audiences through visuals that inspire action.
That journey naturally led me here: helping real estate agents bring their properties and their personal brands to life on video.
Why Real Estate Video?
In real estate, you’re not just selling a property; you’re selling a lifestyle, a story, and you. I founded Blue Indigo Creative to give agents cinematic, compelling video that showcases their listings, builds trust with their audience, and positions them as the go-to experts in their market.
Whether I’m filming a luxury waterfront home in Lake Norman, capturing an agent’s personality for an Instagram Reel, or producing a cinematic property tour halfway across the country, my approach is the same:
- Make people feel something: curiosity, excitement, connection.
- Show them the lifestyle and possibilities.
- Give them a reason to take the next step.
Who I Work With
My clients range from top-producing agents in Charlotte and Lake Norman to realtors nationwide who fly me in for projects where quality and attention to detail matter most. They know that in a competitive market, standout video isn’t optional, it’s essential.
What Sets My Work Apart
I bring more than just a camera to the table. My background in sales, social media strategy, and content creation means every project is designed with purpose. Your videos aren’t just beautiful; they’re strategic tools to help you connect, convert, and close.
Inspired by Beauty in All Things
When I’m not behind the camera for clients, I’m out exploring the natural beauty of North Carolina, hiking its trails, and capturing its waterfalls and breathtaking landscapes.
My love for travel and the outdoors fuels my creativity, and I share these adventures through my other platform, Love to Explore More. This passion for storytelling and capturing the essence of a moment is at the heart of every shoot I do.
I believe there’s beauty in authenticity, and my mission is to capture it in a way that’s both impactful and true to you. Whether you’re marketing your next listing or building a personal brand that stands out, I’m here to help you show up with confidence and clarity.
Let’s bring your vision to life together.